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Keys to an Effective Flyer

Design and content tips for maximum impact

Turn heads and make lasting impressions with flyers. Flyers provide an opportunity for creative freedom, and for you to reach your audience directly. Unlike digital media which is often lost in the noise, printed flyers offer a tangible and personal touch. Their versatility makes them suitable for a variety of setting from community bulletin boards to mail campaigns. 

When designing, be sure to follow these tips for an impactful and memorable flyer.

Catchy Headline

An attention-grabbing headline is key to drawing readers in and making them want to know more about your brand.

Call to Action

A strong call-to-action can mean the difference between a lead and a conversation. Inspire your audience to act!

Special Offers

Highlight special offers or promotions to give your audience an incentive to act quickly.

Consistent Branding

Prominently feature your logo and use your brand colours and visuals consistently across all marketing materials.

Business Information

Vital business information is essential for your flyer. This tells people how to contact you about your products or services.

High-Quality Visuals

A picture speaks a thousand words, be sure to incorporate high-quality visuals that represent the quality of your brand.


Flyers are marketing dynamite

Discover the unmatched potential of flyers and other printed marketing collateral.

Flyers allow for quick, low-effort, high-impact promotion. They can be designed to captivate attention instantly, providing a tangible reminder of your brand. Statistics show that flyers, along with other printed materials, continue to be effective marketing tools across all demographics.


Paper Stock & Finishing Options

Elevate your print materials with a variety of paper stocks and print finishing options.


Stock Type and Weights

Select the ideal paper stock and weight to enhance your print materials. From coated to uncoated, and bond to specialty papers, strike the perfect balance between aesthetic appeal and durability.

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Print Finishing

We offer a range of finishing option including debossing and spot varnishing, to binding and trimming. Our finishing services offer versatility and add sophistication to your printed collateral.

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Perfectly complemented by

Discover a range of products to complement and enhance your flyers.


An essential component of any printed marketing mix, paired well with flyers.


A twist on the conventional postcard to enhance promotional efforts.

Graphic Design

Paramount to ensure your brochure reaches its full potential.

Concepts to Creations

Unveil the potential of creative freedom with a range of design options.

Download Templates

Browse a range of design templates using Kwik Design powered by Picsart.

Upload Your Design

Already created? Submit your pre-made design and we’ll make sure its print ready.

Work With a Designer

Get in touch with a Kwik Kopy graphic designer to start your design journey.

Find a Kwik Kopy Printer near you

With over 90 locally-owned print stores across Australia, let us match you with the perfect partner for your business.

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