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Karin •  
19 Feb 2015

Albert Einstein once said that if you can’t explain it simply, you don’t understand it well enough – and that...

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Marketing Ideas
Karin •  
27 Jan 2015

Microcopy is all those small bits of copy on your website that help ease the concerns of your site visitors....

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Websites & Digital
Karin •  
09 Sep 2014

When it comes to learning how to write a great blog headline, there is no one size fits all solution....

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Websites & Digital
Karin •  
28 Nov 2013

The Internet is cluttered with information, and people are searching online for products and services, instead of the more traditional...

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Websites & Digital
Karin •  
26 Sep 2013

Whether you’re writing content for your website, creating flyers, or engaging with your customers on social media, every word you...

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